ORA Lab started with a small team obsessed with a single shift: AI was fundamentally changing how images and video get made. A handful of engineers, creative directors, and AI enthusiasts came together to build something new — a studio that treats generation as a craft, not a novelty.
The conviction was simple. World-class visual content shouldn't cost a fortune, take weeks, or depend on a full production crew. So we built ORA to make image and video generation cost-effective, remarkably fast, and genuinely creative — opening up near-infinite possibilities for brands to explore, iterate, and publish in minutes.
Today, ORA is an AI design studio that turns a single idea — or a single product image — into campaign-ready photography, video, and creative.
Co-Founder
A product leader with 10+ years building 0→1 products across multiple markets. MBA from IIM Calcutta and a BusinessWorld “40 Under 40” honoree. He founded ORA to bring studio-quality creative to jewellery and furniture brands.
LinkedIn
Co-Founder
Leads revenue growth, go-to-market, and strategic partnerships at ORA. He brings 12+ years of startup operating experience — most recently as Director of Sales for the US & Canada at BrightCHAMPS, and earlier scaling a new category to 8,000+ students as an early team member at Qin1. Engineer by training, builder by instinct.
LinkedInBrands around the world use ORA to scale their campaign creative.